This special issue examines how immersive technologies like virtual reality, augmented reality, and mixed reality are transforming service experiences by enabling multisensory digital environments. The focus is on understanding how visual, auditory, haptic, olfactory, and gustatory cues interact within these environments to shape customer perception and behavior across different stages of the customer journey.

Research on sensory marketing demonstrates that consumers process sensory information through cross-modal interactions rather than in isolation. While immersive technologies hold significant potential for creating rich multisensory experiences, existing research has primarily focused on audio-visual features, leaving a gap in understanding how diverse sensory stimuli collectively influence customer perceptions and value creation throughout their journey.

Appel publié par Journal of Service Theory and Practice. Lire l'appel complet sur le site de l'éditeur. Fiche de l'appel sur kerostig.

Potential topics

• Sensory-enabled immersive service experiences across the customer journey
• Multisensory cue interaction and cross-modal congruence in immersive services
• Role of immersive technologies, including VR, AR, and MR, as strategic service touchpoints
• AI-enabled adaptation, personalization, and orchestration of multisensory stimuli
• Generative AI and learning systems in immersive service design and delivery
• Customer perceptions, emotions, intentions, and real behaviors in immersive services
• Value creation and value co-creation through multisensory immersive services

Timeline

• January 9, 2026: Opening date for manuscripts submissions
• December 15, 2026: Closing date for manuscripts submission

Projectification—the embedding of project logic across organizations, public sectors, and society—has fundamentally transformed how work is organized. While this shift has been widely documented, scholarly attention has predominantly focused on systemic and organizational dimensions, often overlooking the human experience. This special issue seeks to redress this imbalance by centering individuals and their experiences within projectification processes.

The issue invites interdisciplinary contributions exploring how people exercise agency, construct identity, and create value within projectified contexts. It addresses researchers and practitioners interested in understanding the lived experiences of those who shape, participate in, or are affected by projectification across educational, occupational, cultural, and geographical contexts.

Appel publié par International Journal of Managing Projects in Business. Voir l'appel sur le site de l'éditeur. Fiche de l'appel sur kerostig.

Potential topics

• How do individuals implement and negotiate their agency in the context of increasing projectification by navigating between structure, temporality, and autonomy?
• How do individuals build and maintain their identities amid the fluidity and temporality of projectified work in a complex social environment?
• How do people co-create and redefine value through their participation in - and contribution to - the ongoing projectification in our society?
• What role do projects play in the development of people, from childhood to old age? Is there any difference between personal and occupational development?
• How do different levels of education and educational opportunities affect people's participation in projects and projectification?
• What expectations, aspirations, and objectives do individuals pursue through their involvement in projects, project management, and projectification?
• What impact (positive and/or negative) does engagement in projects - as temporary endeavors - have on the people involved?
• Which prerequisites have to be created by organizations, government, or society so that people engage in projects and turn them into success stories?
• How much projectification can people tolerate, or is there a point at which over-projectification is reached and de-projectification starts?
• How do cultural factors affect people's involvement in projects and projectification?
• What are the main differences in projectification across the globe, and how does it influence individuals involved or eager to enter the project world?
• To what extent is the use of professional project management beneficial or detrimental to the implementation of projects in the different areas of society?

Timeline

• January 15, 2026: Opening date for manuscript submissions
• November 15, 2026: Closing date for manuscript submissions

Samuel MacAulay, University of Queensland

Llewellyn D. W. Thomas, University of Sydney

Andrew Davies, University of Sussex

Projects operate within complex ecosystems of interdependent actors, institutions, and relationships that shape value creation and capture far beyond traditional project boundaries. Rather than treating projects as isolated endeavors, this special issue examines how projects are shaped by and shape their broader contexts, addressing gaps in understanding contextual influences on project outcomes. Emerging challenges such as digital transformation, sustainability transitions, and global interconnectedness create new contextual complexities requiring both theoretical and practical attention.

The special issue seeks research that conceptualizes project ecosystems, explores governance and orchestration mechanisms, and investigates temporal and evolutionary dynamics. Contributions should examine how contextual embeddedness affects project ecosystem outcomes, how governance mechanisms evolve throughout project life cycles, how historical contexts shape current ecosystems, and what long-term impacts project contexts have on subsequent projects and relationships.

Appel publié par Project Management Journal. Voir l'appel sur le site de l'éditeur. Fiche de l'appel sur kerostig.

Potential topics

• Conceptualizing Project Ecosystems: Theoretical refinement and boundary clarification of project ecosystems and related constructs such as project ecologies and networks
• Empirical investigations of project ecosystems in various industries examining value creation opportunities and complementarities between ecosystem participants
• Comparative analyses exploring relationships, dependencies, and interactions between different project ecosystems and their contextual influences
• Measurement and assessment tools and frameworks for identifying and analyzing value creation and capture in project ecosystems
• Multilevel governance: Coordination mechanisms across different types of project ecosystems and organizational levels
• Network orchestration and activity integration: Leadership, participant cooperation, coordination, and balancing diversity and integration in project ecosystems
• Formal and informal governance: Contractual arrangements, relational governance, and how governance configurations shape value creation or destruction
• Dynamic governance: Evolution of ecosystem governance mechanisms throughout project ecosystem life cycles and the role of leaders and dynamic capabilities
• Context evolution: How project ecosystems evolve over time, project phases, and drivers of evolutionary processes
• Path dependencies: Historical contexts shaping current project ecosystems and antecedents and consequences of different contextual configurations
• Life cycle dynamics: How contextual influences shape different stages of project ecosystem development and interaction with temporal factors
• Legacy effects: Long-term impacts of project contexts on subsequent projects and relationships within ecosystems

Timeline

• December 31, 2025: Call for Papers Announcement
• October 15, 2026: Manuscript submission deadline
• December 1, 2027: Expected publication

Ninh Nguyen, RMIT University

Ranjit Voola, The University of Sydney

M S Balaji, RMIT University

Dung Minh Nguyen, National Kaohsiung University of Science and Technology

Carolyn Strong, Cardiff University

This special issue examines how strategic marketing can advance regenerative futures. While sustainability remains important, regenerative approaches go beyond harm reduction and efficiency to actively restore social, ecological, and economic systems through business strategies, partnerships, and market practices. The issue seeks to understand how firms formulate regenerative marketing goals, develop and communicate regenerative strategies, and align commercial objectives with societal and ecological renewal.

The call invites both conceptual and empirical research exploring marketing's role in enabling restoration, renewal, resilience, and long-term stakeholder value creation. Diverse methodologies are welcome, including experiments, surveys, qualitative research, mixed methods, and multi-level or cross-cultural approaches. Papers should address strategic marketing capabilities, brand strategy, consumer behaviour, digital marketing, business models, stakeholder collaboration, and evaluation metrics related to regenerative transformation.

Appel publié par Journal of Strategic Marketing. Voir l'appel sur le site de l'éditeur. Fiche de l'appel sur kerostig.

Potential topics

• Strategic marketing capabilities for a regenerative future
• Regenerative marketing strategy and long-term value creation
• Brand strategy, brand purpose, and regenerative value propositions
• Consumer behaviour in relation to regenerative offerings and marketing implications
• Digital and social media marketing for regenerative transformation
• The role of emerging technologies in enabling regenerative marketing strategies
• Leveraging AI and big data for regenerative strategic marketing
• Market shaping and ecosystem orchestration for regenerative futures
• Circular, restorative, and regenerative business models from a strategic marketing perspective
• Strategic partnerships and cross-sector collaborations for regenerative value creation
• The role of communities, stakeholders, and co-creation in regenerative marketing
• Metrics, accountability, and performance evaluation in regenerative marketing strategy
• Marketing ethics, governance, and regulations related to regenerative claims and practices
• Tensions, paradoxes, and trade-offs in pursuing regenerative marketing strategies
• Strategic marketing responses to greenwashing, symbolic action, and legitimacy risks in regenerative positioning
• Strategies for inclusive restoration in emerging markets
• Strategic marketing and regenerative futures at the Base of the Pyramid

Timeline

• January 31, 2027: Manuscript deadline

Appel publié par Industrial Marketing Management. Voir l'appel sur le site de l'éditeur. Fiche de l'appel sur kerostig.

Timeline

• November 1, 2026: Full paper submission deadline

Paula Rossi, University of Vaasa

Jim Broch Skarli, University of Inland Norway

Maria Petrescu, Embry-Riddle Aeronautical University

Edwina Zhu, University of Edinburgh Business School

This special issue examines how public services can create value for citizens within public service ecosystems (PSEs), moving beyond traditional service-user and organization-centric perspectives to encompass the complex interplay of multiple actors, political contexts, and non-living elements. The PSE framework emphasizes systemic, relational, and context-dependent nature of value creation, recognizing how administrative and political governance shapes what is possible in public service environments.

The call seeks contributions that explore both societal value for communities and individual value for service users, addressing the dynamics and conditions that enable or hinder value creation across individual, organizational, and institutional levels. Submissions should advance understanding of public administration and management theory and practice, with both theoretical and empirical approaches welcome, including research articles, debate pieces, and new development articles.

Appel publié par Public Money & Management. Voir l'appel sur le site de l'éditeur. Fiche de l'appel sur kerostig.

Potential topics

• Examining the implications of the roles and individual characteristics of service users in value co-creation, for example from the perspective of vulnerable service users and family carers
• Addressing the implementation and utilization of technologies from a PSE and value creation perspective
• Widening the empirical focus from private-benefit services to include more public-benefit services such as utility services, transportation, housing, prison management or urban development, emphasizing 'value for citizens' as an outcome
• Exploring the implications of understanding place-based public services from a PSE and value creation perspective
• Addressing the hindering or enabling dynamics and conditions of value creation in and between the individual, organizational and institutional levels of PSEs in particular contexts, for example by utilizing 'conflict' as an analytical tool
• Interrogating and developing Public Service Logic (PSL) as a framework for investigating and evaluating value creation within PSEs

Timeline

• December 1, 2026: Manuscript deadline for research articles and new development pieces
• March 1, 2027: Manuscript deadline for debate pieces

Lauri Wessel, European University Viadrina Frankfurt (Oder)

Melanie Reuter-Oppermann, Maastricht University

Roxana Ologeanu-Taddei, University of Montpellier

Hannes Rothe, University of Duisburg-Essen

Sirkka L. Jarvenpaa, The University of Texas at Austin

Digital health ecosystems involve diverse stakeholders—providers, patients, and laypersons—interacting to shape care delivery. While information systems research has advanced in understanding the technological foundations, significant research gaps remain regarding how value is created and distributed in these settings. The special issue seeks papers addressing two core trajectories: understanding diverse forms of value that digital technologies create in healthcare ecosystems, and examining how value should be distributed among participants over time.

The journal welcomes both cumulative research advancing understanding of value creation and distribution, and contrarian studies challenging prevailing assumptions. Research often assumes large data volumes will generate substantial benefits, yet in practice clinicians frequently lack data in the required format, quality, or volume. Submissions should offer fresh perspectives on creating and distributing value in digital health ecosystems, informed by both information systems and adjacent disciplines.

Appel publié par European Journal of Information Systems. Voir l'appel sur le site de l'éditeur. Fiche de l'appel sur kerostig.

Potential topics

• The role of data management and data sharing in digital health ecosystems
• Designing for measuring kinds of value arising from new digital technologies like XR, 5G, web 3.0, and machine or hybrid learning in digital health ecosystems
• The role of digital health ecosystems during pandemics or natural disasters; specifically with an eye toward how data help to distribute value among ecosystem participants
• (Data-driven) change of professional roles, identities, and institutions in digital health ecosystems
• The difference between creating value for intervention vs. for prevention
• Design of inclusive and responsible digital technologies for healthcare and well-being
• Digital tools and use of digital health data to connect different participants of health service networks, to support decision making and to improve organizational processes
• Negative consequences of digital technologies implementation in healthcare, such as health givers burnout and patients' anxiety
• The role of digital tools like virtual coaching for autonomy of health care providers and patients

Timeline

• March 1, 2026: Submission of extended abstracts/declaration of interest to submit papers
• November 30, 2026: Full paper submission deadline
• March 31, 2027: First round decisions due
• September 30, 2027: Revisions due
• December 15, 2027: Second round decisions due
• February 28, 2028: Third round revisions due (if necessary)
• May 31, 2028: Final decisions due

Associate editors

• Aleksi Aaltonen, Stevens Institute of Technology
• Saeed Akhlaghpour, University of Queensland
• Aycan Aslan, IT University Copenhagen
• Anna Essén, Stockholm School of Economics
• Heiko Gewald, HS Neu-Ulm
• Martin Gersch, Freie Universität Berlin
• Camille Grangé, HEC Montréal
• Maike Greve, Copenhagen Business School
• Farkhondeh Hassan Doust, University of Auckland
• Alexander Kempton, University of Oslo
• Charlotte Koehler, European University Viadrina Frankfurt (Oder)
• Johann Kranz, LMU
• Jan-Marco Leimeister, University of St. Gallen
• Wolfgang Maaß, Saarland University
• Bogdan Negoita, HEC Montréal
• Lemai Nguyen, Deakin University
• Guy Paré, HEC Montréal
• Scott Thiebes, Karlsruhe Institute of Technology
• Manuel Trenz, University of Göttingen
• Cristina Trocin, Católica Porto Business School
• Marjolein van Offenbeek, University of Groningen
• Polyxeni Vassilakopoulou, University of Agder
• Till Winkler, Fernuniversität Hagen